Online Marketing Courses at COM
With hundreds of resources available on the internet it can be very hard to find a trustworthy affordable place to learn internet marketing. The College of Marketing offers free online marketing courses on a variety topics like search engine optimization, pay per click advertising, and how to install and use WordPress.
The purpose of The College of Marketing is to create a community of novice and expert marketers who want to grow together and share the knowledge they have with others all over the world. COM should be a place where individuals, small businesses, start-ups, and internet marketers can continue to learn and adapt to the ever changing internet. The online marketing courses offered at COM are continually updated and we encourage users to provide any feedback they would like.
SEO Training Guide
Search Engine Optimization or SEO is the process of improving search engine visibility of a website or webpage by ensuring the website has relevant high quality content that is easily navigated by search engine crawlers that index those websites in the organic (free) search results.
PPC Training Guide
Pay Per Click advertising or PPC is a type of advertising model where users will pay to have their website listed on the first page of a search engine and pay only when someone clicks on their advertisement that links to their website. The two most common PPC engines are Google Adwords and Microsoft Adcenter.